Tuesday, February 9, 2010

Seth Godin: Quieting the Lizard Brain

"The resistance leads people to make suggestions that slow you down, suggestions that water down your idea, suggestions that lead to compromises." - Seth Godin

SETH GODIN, a bestselling author, entrepreneur, and agent of change, targets our "lizard brain" as the source of these primal doubts, and implores us to "thrash at the beginning" of projects so that we can ship on time and on budget.

Watch his 18 min. presentation about quieting the lizard brain by clicking the link below.


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Also read a related article:

Seth Godin: The Truth About Shipping

Articles found on the website The 99%.

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